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Alaska Airlines offers elite status challenges for targeted Mileage Plan members each year. Through 2025, select employees can earn up to MVP Gold 75K status days after completing just 10 trips. We've uncovered dozens of eligible companies, but additional companies are also likely targeted.
Here are the details and why this might be a promotion worth taking advantage of.
Alaska Airlines Status Challenge to MVP Gold 75K Promotion
Alaska Airlines routinely targets employees at dozens of companies with a fast track to Mileage Plan MVP elite status. It's an easy way for the airline to bring new corporate travelers into the fold and a better way for you to travel with more benefits.
Through December 31, 2025, employees of select companies can get a fast track to MVP, MVP Gold, or even MVP Gold 75K status through targeted Alaska Airlines status challenges. First, you need to register for the offer. After registering, receive MVP status for 180 days.
If you want to retain your elite status past the trial period or upgrade to a higher tier, you'll need to complete a required number of round-trip itineraries or flight segments. Here are the requirements:
- Complete 2 round trips or 4 qualifying flight segments to maintain MVP status
- Complete 4 round trips or 8 qualifying flight segments to earn MVP Gold status
- Complete 10 round trips or 20 qualifying flight segments to earn MVP Gold 75K status
If you start the challenge by June 30, 2025, the new status will be valid through the end of the year. If you start your status challenge on or after July 1, 2025, the new status will be valid through the end of 2026 — just like Alaska's general status match for non-corporate travelers.
In other words, it's much better to wait until July to start the challenge — unless you plan to scale back on travel in the second half of the year.
Eligible companies
Several companies are eligible; this is not a complete list, so check your email to see if your company is included.
- Stripe
- Stryker
- Leidos
- Slalom
- F5
- REI
- MulitCare
- Micron Technology Inc.
- Winco
- Gilead Sciences
- Microsoft
- Meta
- Boeing
- Salesforce
- Amazon
- Deloitte
- Accenture
- McKinsey
- KPMG
- Zillow
Terms and Conditions
- Members must register for the promotion with an eligible company email by December 31, 2025.
- Receive complimentary MVP status for 180 days.
- Within the 180-day period, complete eligible round trips or qualifying flight segments to maintain MVP or earn MVP Gold or MVP Gold 75K status.
- Maintain MVP status with 2 round trips or 4 qualifying segments
- Earn MVP Gold status with 4 round trips or 8 qualifying segments
- Earn MVP Gold 75K status with 10 round trips or 20 qualifying segments
- The validity of the new status depends on when you activated the status challenge.
- The new status is valid until December 31, 2025, for members who activated the challenge by June 30, 2025.
- The new status is valid through December 31, 2026, for members who activated the challenge between July 1 and December 31, 2025.
- Qualifying flights are only those marketed and operated by Alaska Airlines or on behalf of Alaska by Horizon Air or SkyWest.
- Flights must take place within 180 days of activating the challenge.
- Award flights are not eligible for this promotion.
- Members who earn MVP Gold 75K status through this promotion will not receive the 50,000 bonus miles.
Alaska MVP and MVP Gold Elite Status Perks
You can read our full guide to the Alaska Mileage Plan rewards program, but here's a quick synopsis of the three tiers related to this promotion as applicable in 2025. Note that general Mileage Plan members can no longer achieve Elite status through qualifying segments, so this offer is special.
MVP Elite Status
Alaska MVP elite status requires 20,000 elite qualifying miles on Alaska Airlines and elite-qualifying partners.
Some of the benefits that come with MVP elite status include the following:
- Priority check-in and boarding, and express security line at select airports
- 2 free checked bags for you and your companions on the same reservation (1 starting in 2026)
- 25% bonus redeemable miles
- Access to preferred seating
- First Class and Premium Class upgrades, when available
- Avis Preferred Plus status
- Oneworld Ruby status
MVP Gold Elite Status
MVP Gold elite status requires 40,000 qualifying miles with Alaska Airlines and elite-qualifying partners. The additional benefits awarded to MVP Gold Elite status are as follows:
- Complimentary same-day flight changes — and complimentary same-day standby when a confirmed flight change isn't available.
- 50% bonus redeemable miles
- Unlimited First Class and Premium Class upgrades (upon availability) for yourself and one companion on the same reservation
- A complimentary premium beverage or chocolate in the Main Cabin
- Waivers for Mileage Plan service charges and ticket change fees
- Oneworld Sapphire status
MVP Gold 75K Elite Status
MVP Gold 75K Elite status 75,000 qualifying miles with Alaska Airlines and elite-qualifying partners. Exclusive benefits for MVP Gold 75K status are as follows:
- 100% bonus redeemable miles
- 3 free checked bags
- Avis President's Club status
- Oneworld Emerald status
Our Take
Alaska has targeted countless companies with this status challenge offer for 2025. This is now the only way you can earn Mileage Plan Elite status with segments for 2025 and potentially for 2026. If you want to hold your status through 2026, make sure to register for the challenge after July 1, 2025. Otherwise, any status earned after completing the required number of flight segments will be valid only through the end of 2025.
However, if you would prefer to earn Mileage Plan elite status through qualifying miles, you'll want to take advantage of this general status match promotion.
Do you work for any of the companies listed above, or did you receive an email with this offer? Will you be taking advantage of this promotion?
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