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We're not always fans of online travel agencies (OTAs), especially since they can add an extra headache to bookings if anything goes awry. But there's a time and a place to use them — and that's especially true when they're offering great deals. Such is the case for Priceline, whose newest promotion is allowing members to earn VIP Gold status after a single booking. Let's take a look at the details and whether it's worth taking advantage.
New Priceline Promotion Offers Gold Status
This is actually a pretty good deal, as it's not often that you find companies willing to extend elite status after just a single booking:
- Must book between June 1 and June 8, 2025.
- Valid for flight, hotel, and package deal bookings.
- Sign-in required.
- VIP status will be reflected by the end of the day on June 10, 2025.
- Offer valid for new, VIP, VIP Members, and Blue account holders.
- Benefits expire on December 31, 2025.

Is It Worth It?
We don't normally recommend booking through an online travel agency. This is because booking through a third party means you can end up with extra issues if you need to change flights, your hotel is oversold, etc. However, there's no denying that booking with an online travel agency can be a better deal. These sorts of companies often shave off cost in exchange for your business — and you can usually end up stacking the rewards you earn for extra oomph.
Priceline, for example, is currently earning up to 4% back on Rakuten — which can mean 4x Amex points per $1 spent. That's a pretty tempting offer, considering that recent AwardWallet user redemptions average American Express Membership Rewards at 1.95¢ each.
The best part about this promotion is that all it takes is a single booking to gain status. Unfortunately, rental cars aren't a part of the promotion, but it's not difficult to find a one-night stay at a hotel to take advantage of this promotion.
Priceline has four levels of VIP status:

As you can see, VIP Gold offers many benefits, including:
- Best Price Guarantee
- Up to 50% off hotels
- Up to 20% off rental cars
- 8% Express Deal coupon after every trip
- Priority customer service
The key here is that 8% Express Deal coupon you'll get after every trip. If you use Priceline for bookings multiple times per year, shaving 10% off your stays is nothing to sneeze at.
Alternatively, you can also pick up the Priceline VIP Rewards™ Visa® Card, which is a no-annual-fee card that offers complimentary VIP Gold status to cardholders.
Related: Current Status Match Opportunities with Hotel Programs
The Bottom Line
Priceline is offering a promotion from June 1 to June 8, 2025 allowing members to earn VIP Gold status after one eligible booking. Status earned is valid through the end of 2025, though those who aren't interested in participating can also grab The Priceline VIP Rewards™ Visa® Card to get complimentary VIP Gold status as long as they hold the card.
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