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If you've ever dreamed of redeeming Hilton Honors points for an oceanfront villa, a luxury resort, or a bucket-list international getaway, the granddaughter of hotel magnate Conrad Hilton may give you your best chance yet.
Hilton Honors has teamed up with celebrity influencer Paris Hilton for one of the largest loyalty promotions in the program's history: a giveaway of more than one billion Hilton Honors points throughout the summer. The campaign, appropriately dubbed the “Summer of Points,” combines celebrity influence with the power of one of the world's largest hotel loyalty programs.
Hilton Honors confirmed that members will have multiple opportunities to win points throughout the promotion period, so here's how to participate.
(Terms Apply)
- Enjoy a $0 intro annual fee for the first year, then $150 and earn 130,000 Bonus Points after you spend $3,000 in purchases on the Card within your first 6 months of Card Membership. Offer ends 7/29/26.
- Enjoy complimentary Hilton Honors™ Gold status with your Card. Plus, spend $40,000 on eligible purchases on your Card in a calendar year and you can earn an upgrade to Hilton Honors Diamond status through the end of the next calendar year.
- Get up to $50 in statement credits each quarter for purchases made directly with a property in the Hilton portfolio on your Hilton Honors American Express Surpass® Card. That's up to $200 in statement credits annually.
- Earn a Free Night Reward from Hilton Honors after you spend $15,000 on eligible purchases on your Card in a calendar year.
- Earn 12X Hilton Honors Bonus Points for each dollar of eligible purchases charged on your Card directly with a hotel or resort within the Hilton portfolio.
- Earn 6X Points for each dollar of purchases on your Card at U.S. restaurants, at U.S. supermarkets, and at U.S. gas stations.
- Earn 4X Points for each dollar on U.S. Online Retail Purchases.
- Earn 3X Points for all other eligible purchases on your Card.
- As a Hilton Honors American Express Surpass® Card Member, you can enroll to receive complimentary National Car Rental® Emerald Club Executive® status through the link on your American Express online account. After you're enrolled, you can reserve a rental car by calling National Car Rental directly, using your travel service, or by booking online or through the National Car Rental mobile app. Terms apply.
- No Foreign Transaction Fees. Enjoy international travel without additional fees on purchases made abroad.
- Whenever you travel more than 100 miles from home, Global Assist® Hotline is available for 24/7 emergency assistance and coordination services, including medical and legal referrals, emergency cash wires, and missing luggage assistance. Card Members are responsible for the costs charged by third-party service providers. Other terms and conditions apply.
- Points don't expire while your Hilton Honors American Express Surpass® Card is active and in good standing.
- $0 introductory annual fee for the first year, then $150.
- Apply with confidence. Know if you're approved for a Card with no impact to your credit score. If you're approved and you choose to accept this Card, your credit score may be impacted.
- Terms Apply.
- 12X bonus points for each dollar of eligible purchases charged on your card directly with a hotel or resort within the Hilton portfolio
- 6X bonus points for each dollar of eligible purchases on your card at U.S. restaurants, U.S. supermarkets, and U.S. gas stations
- 4X bonus points on U.S online retail purchases
- 3X bonus points for all other eligible purchases on your card
Hilton Honors Summer of Points Overview
Paris Hilton announced the giveaway on Instagram on June 11, 2026, to her more than 26 million followers with the caption, “I’m kicking off another Summer of Sliving by giving away my 1 billion Hilton Honors Points to you icons. And you know I live for tea, so tell me, how would you spend my Points?”
The giveaway throughout the summer and includes weekly giveaways, surprise point drops, and charitable initiatives involving Hilton Honors points.
While not every point is being awarded directly to individual members, Hilton says millions of points will be distributed through weekly sweepstakes and surprise giveaways, while hundreds of millions of additional points will support charitable causes through its “Points for Good” initiative.
The campaign is designed to showcase the value of Hilton Honors points and encourage members to think bigger about their future travel plans.
How to Participate in Hilton's Summer of Points Promotion
Hilton says travelers should follow both Hilton Honors and Paris Hilton throughout the summer for opportunities to enter weekly giveaways and take part in surprise point drops. Specific eligibility requirements and sweepstakes rules vary depending on the promotion.
Even if you don't win one of the larger prizes, the promotion serves as a reminder of the value that hotel loyalty points can provide. A relatively modest points balance can still unlock free nights, upgrades, and memorable travel experiences that might otherwise cost hundreds or thousands of dollars.
To enter, all you need to do is enter your name, email, Hilton Honors number, and address in this form. Be sure to keep an eye on your inbox. And just note that you need to be a U.S. resident above the age of 18 to participate.
Putting This Hilton Giveaway Into Perspective
To put one billion points into perspective, Hilton Honors redemptions can start at 5,000 points per night at select properties (though often much higher), while luxury resorts often require between 80,000 and 250,000 points per night.
That means one billion points could theoretically fund more than 200,000 nights at hotels requiring 5,000 points per night or more than 10,000 nights at luxury properties charging 100,000 points per night. But in reality, it'll be somewhere in between.
And not that we did the math, but considering that AwardWallet users redeem Hilton points for an average of 0.62¢ each, one billion Hilton points are worth approximately $6.2 million toward award stays.
The sheer scale of the giveaway makes it one of the largest loyalty promotions currently running in the travel industry.
This offer spotlights some of Hilton's best properties
Hilton is using the promotion to spotlight some of its most aspirational redemption opportunities. Featured properties include luxury brands such as:
- Waldorf Astoria Costa Rica Punta Cacique
- Conrad Punta de Mita
- Conrad Bali
- Hotel del Coronado
- Canopy by Hilton Cannes
- Signia by Hilton Diplomat Beach Resort
Many of these properties typically cost hundreds of dollars per night when paying cash, but they can be booked for less using Hilton Honors points when standard room award availability exists.
Related: Best Hilton Honors Points Redemptions for Luxury Stays: Hawaii, the Maldives, and More
Bottom Line
By teaming up with Paris Hilton, Hilton Honors is turning its summer marketing campaign into a headline-grabbing event while giving members a chance to earn points that could fund future vacations.
Whether you're saving for a luxury resort stay, a family beach trip, or an international adventure, this may be one of the most rewarding Hilton giveaways we've seen in years.
And while it formally ends on July 23, 2026, there are giveaways every week. So, to give yourself the best chance of winning something, be sure to enter as soon as possible.
$0Rates & Fees
(Terms apply)
- Earn 7X Points per dollar on eligible purchases charged directly with a hotel or resort within the Hilton Honors portfolio of brands
- Earn 5X Points per dollar on eligible purchases at U.S. restaurants, at U.S. supermarkets, and at U.S. gas stations
- Earn 3X Points for all other eligible purchases on your Card.
$0 introductory annual fee, then $150Rates & Fees
(Terms Apply)
- 12X bonus points for each dollar of eligible purchases charged on your card directly with a hotel or resort within the Hilton portfolio
- 6X bonus points for each dollar of eligible purchases on your card at U.S. restaurants, U.S. supermarkets, and U.S. gas stations
- 4X bonus points on U.S online retail purchases
- 3X bonus points for all other eligible purchases on your card
$550Rates & Fees
(Terms apply)
- 14X Hilton Honors Bonus Points for each dollar of eligible purchases charged on your Card directly with a hotel or resort within the Hilton Portfolio
- 7X Hilton Honors Bonus Points on flights booked directly with airlines or amextravel.com, car rentals booked directly through select rental companies, and at U.S. restaurants
- 3X Hilton Honors Bonus Points for all other eligible purchases on your Card
For rates and fees of the cards mentioned in this post, please visit the following links: Hilton Honors American Express Surpass® Card (Rates & Fees), Hilton Honors American Express Card (Rates & Fees), and Hilton Honors American Express Aspire Card (Rates & Fees)
Link in article says
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We’re sorry, this campaign is no longer running! We appreciate your understanding and hope to make you a winner next time.”
Hi, it appears Hilton is partnering with other individuals throughout the promo period, which invalidated the original link. The form is still live if you click on this link, then the enter to win button: https://www.hilton.com/en/p/summer-of-points/.
A billion points!?! That’s enough for three nights in a top hotel after the latest devaluation. Wow!
FYI – US only 🙁
“OPEN TO LEGAL RESIDENTS OF THE FIFTY 50 UNITED STATES AND THE DISTRICT OF COLUMBIA WHO ARE AT LEAST EIGHTEEN 18 YEARS OF AGE OR THE AGE OF MAJORITY IN THEIR JURISDICTION OF RESIDENCE, WHICHEVER IS OLDER, AT THE TIME OF ENTRY. “