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Choice Privileges offers an auction tool that allows you to redeem your points for various experiences, such as music and sporting events. And now's a good time to give it a look, particularly if you're a fan of racing. Choice Privileges Experiences just added new racing-related events to its redemption catalog for racing events happening this spring. You can currently snag grandstand tickets for 4,000 Choice points or bid as few as 30,000 points to get a VIP pit road tour, driver meet and greet, and trackside catering.
Here's a look at using your Choice Privileges points for racing experiences.
Choice Privileges Experiences Auction Overview
Choice Privileges Experiences auctions are subject to the following rules:
- To bid, you must log into your Choice Privileges account.
- You must have the required points in your account to bid.
- Bidding takes place in 100-point increments.
- You must maintain a points balance equal to or greater than your bid until either of the following:
- The auction is over, and you are the winning bidder.
- Another member places a successful higher bid.
- Members will not be notified when they are outbid and must monitor the bidding themselves.
- All bids must be entered manually by the bidder.
- If you are the first to bid, you can make an introductory bid subject to the minimum bidding requirements.
Click here to view the full terms and conditions.
Current Choice Privileges Experiences
At the time of writing, Choice Privileges is offering 7 racing experiences — plus a die-cast car. All the events are scheduled to take place in July 2025.
The cheapest option is to redeem just 4,000 Choice Privileges points to purchase grandstand tickets for upcoming races at the Sonoma Raceway on July 13 and Dover Motor Speedway on July 20.
Or you can bid for VIP racing experiences. Each package includes 2 VIP experience passes, tour of Trackhouse Racing team transporter and pit road, meet and greet with the pit crew and drivers, plus pre-race hospitality with food and drinks.
VIP Racing Experience at Dover
- Date: July 20, 2025
- Bidding closes: June 27, 2025
- Current lowest bid: 30,000 points
- Two identical packages available (A and B).
VIP Racing Experience at Indianapolis
- Date: July 27, 2025
- Bidding closes: July 1, 2025
- Current lowest bid: 50,000 points
- Two identical packages available (A and B).
Boosting Your Choice Privileges Points Balance
If you're interested in bidding for an event but find yourself a few points short, you have a few options available. Choice Privileges is a transfer partner with four major flexible points currencies around. Of these, the best options are transferring Citi ThankYou points or Wells Fargo Rewards, thanks to the excellent 1:2 transfer ratio.
One thing to keep in mind if you are a Choice Privileges fan is that Wells Fargo offers two Choice Privileges co-brand credit cards. These allow you to earn points for everyday spending. Also, Wells Fargo cardholders can transfer their points to Choice Privileges.
Rates & Fees
- 5x points on stays at participating Choice Hotels® properties plus on Choice Privileges point purchases
- 3x points on purchases at gas stations, grocery stores, home improvement stores and on phone plan services
- 1x points on other purchases
Rates & Fees
- 10x points on stays at participating Choice Hotels® properties plus on Choice Privileges point purchases
- 5x points on purchases at gas stations, grocery stores, home improvement stores, and on phone plan services
- 1x points on other purchases
Related: Do Choice Privileges Points Expire?
Our Take
Redeeming hotel points for experiences is gaining popularity as increasing numbers of brands get in on the act. While Choice is not the first to offer this option, it will not be the last brand to jump on the bandwagon.
Redeeming your Choice Privileges points for experience can provide excellent value. You often can't purchase these experiences directly, so it's hard to put a price on them — whether in cash or points.
That said, it’s easy to get caught up in the thrill of bidding. Be sure to crunch the numbers and bid based on what the experience is worth to you.
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