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Choice Privileges offers an auction tool that allows you to redeem your points for various experiences, such as music and sporting events. Now is a great time to check it out — especially if you're a fan of football or racing. Choice Privileges Experiences has just expanded its catalog with new VIP packages for racing events and football games happening in the next couple of months.
You can currently bid as few as 50,000 Choice points to get a VIP pit road tour, driver meet and greet, and trackside catering at a racing event. Or you bid 150,000 points to get premium seats, sideline passes, a hotel stay, plus $1,500 in gift cards for an NCAA football game this fall.
Considering AwardWallet users redeem Choice points at an average of 0.6¢ per point, you could come out ahead just on the gift card portion of these packages!
Here's a look at using your Choice Privileges points for sports and racing experiences.
Page Contents
Choice Privileges Experiences Auction Overview
Choice Privileges Experiences auctions are subject to the following rules:
- To bid, you must log into your Choice Privileges account.
- You must have the required points in your account to bid.
- Bidding takes place in 100-point increments.
- You must maintain a points balance equal to or greater than your bid until either of the following:
- The auction is over, and you are the winning bidder.
- Another member places a successful higher bid.
- Members will not be notified when they are outbid and must monitor the bidding themselves.
- All bids must be entered manually by the bidder.
- If you are the first to bid, you can make an introductory bid subject to the minimum bidding requirements.
Click here to view the full terms and conditions.
Current Choice Privileges Experiences
At the time of writing, Choice Privileges is offering 22 experiences (6 racing and 16 sports) — plus a die-cast car. Some of the bidding offers are still in the “opening soon” stage, but you can track the chosen ones and get notified of the changes. All the events are scheduled to take place in October and November 2025.
Racing events
For racing events, you can either get grandstand tickets or enjoy a VIP experience. Each VIP package includes 2 or 4 passes, tour of Trackhouse Racing team transporter and pit road, meet and greet with the pit crew and drivers, plus pre-race hospitality with food and drinks.
The cheapest option is to redeem just 4,000 Choice Privileges points to purchase grandstand tickets for the following races:
VIP Racing Experience at Las Vegas
- Date: October 12, 2025
- Location: Las Vegas, NV
- Bidding closes: October 2, 2025
- Current lowest bid: 50,000 points
- One package available.
VIP Racing Experience at Talladega
- Date: October 19, 2025
- Location: Talladega, AL
- Bidding closes: October 6, 2025
- Current lowest bid: 50,000 points
- Two identical packages available (A and B).
VIP Racing Experience at Martinsville
- Date: October 26, 2025
- Location: Martinsville, VA
- Bidding closes: October 9, 2025
- Current lowest bid: 50,000 points
- One package available.
College football events
For sporting events, the minimum package typically includes two pre-game VIP hospitality passes, sideline passes, game tickets, and a $50 gift card to the team store. Some packages also include hotel stays, free parking, and additional gift cards.
VIP Football Experience: Florida vs. Texas A&M
- Date: October 11, 2025
- Location: College Station, TX
- Bidding closes: September 22, 2025
- Current lowest bid: 90,000 points
- Package includes: 2 pre-game hospitality passes at Maroon Village, 2 pre-game sideline passes, 2 game tickets, and a $50 gift card to team store
VIP Football Experience: Air Force vs. UNLV
- Date: October 11, 2025
- Location: Las Vegas, NV
- Bidding closes: September 22, 2025
- Current lowest bid: 50,000 points
- Package includes: 2 pre-game VIP hospitality passes in premium area, 2 pre-game sideline passes, 2 premium game tickets, and UNLV swag
VIP Football Experience: Nebraska vs. Minnesota
- Date: October 17, 2025
- Location: Minneapolis, MN
- Bidding closes: September 22, 2025
- Current lowest bid: 90,000 points
- Package includes:
- 2 Pre Game VIP hospitality tailgate access ( hospitality has private chef, all inclusive and across the street from stadium)
- 2 in-game sideline access for up to 1 quarter
- 2 game tickets
- A $50 gift card to the team store
VIP Football Experience: Washington vs. Michigan
- Date: October 18, 2025
- Location: Ann Arbor, MI
- Bidding closes: September 22, 2025
- Current lowest bid: 90,000 points
- Package includes: 2 pre-game hospitality passes, 2 pre-game sideline passes, 2 game tickets, and a $50 restaurant gift card
VIP Football Experience: Michigan State vs. Indiana
- Date: October 18, 2025
- Location: Bloomington, IN
- Bidding closes: September 22, 2025
- Current lowest bid: 80,000 points
- Package includes: 2 pre-game VIP hospitality passes in premium area, 2 pre-game sideline passes, 2 premium game tickets, and $50 local restaurant and $50 TIS Gameday Spirits gift card
VIP Football Experience: Ohio State vs. Wisconsin
- Date: October 18, 2025
- Location: Madison, WI
- Bidding closes: September 22, 2025
- Current lowest bid: 80,000 points
- Package includes: 2 pre-game hospitality passes, 2 pre-game sideline passes, 2 game tickets, and a $50 gift card to team store
- Two identical packages available (A and B)
VIP Football Experience: Texas A&M vs. Arkansas
- Date: October 18, 2025
- Location: Fayetteville, AR
- Bidding closes: September 22, 2025
- Current lowest bid: 110,000 points
- Package includes: 2 pre-game hospitality passes, 2 pre-game sideline passes, 2 lower bowl seat tickets, and a $50 gift card to team store
VIP Football Experience: Tennessee vs. Alabama
- Date: October 18, 2025
- Location: Tuscaloosa, AL
- Bidding closes: September 22, 2025
- Current lowest bid: 100,000 points
- Package includes: 2 pre-game hospitality passes, 2 pre-game sideline passes, 2 game tickets, and a $50 gift card to team store
VIP Football Experience: Tennessee vs. Alabama
- Date: October 18, 2025
- Location: Tuscaloosa, AL
- Bidding closes: September 22, 2025
- Current lowest bid: 390,000 points
- Package includes:
- 2 pre-game hospitality passes, 2 North Zone tickets, 2 pre-game sideline passes (with escort), and 1 parking pass
- 2-night hotel stay and $1,500 in travel gift cards for airfare, transportation, and incidentals ($750 per person)
- $100 gift card to the team store
VIP Football Experience: Alabama vs. South Carolina
- Date: October 25, 2025
- Location: Columbia, SC
- Bidding closes: October 6, 2025
- Current lowest bid: 80,000 points
- Package includes: 2 pre-game hospitality passes, 2 pre-game sideline passes, 2 game tickets, and a $50 gift card to team store
VIP Football Experience: Alabama vs. South Carolina
- Date: October 25, 2025
- Location: Columbia, SC
- Bidding closes: October 6, 2025
- Current lowest bid: 150,000 points
- Package includes:
- 2 pre-game hospitality passes, 2 premium seats, 2 pre-game sideline passes (with escort), and 1 parking pass
- 2-night hotel stay and $1,500 in travel gift cards for airfare, transportation, and incidentals ($750 per person)
- $100 gift card to the team store
VIP Football Experience: Auburn vs. Arkansas
- Date: October 25, 2025
- Location: Fayeteville, AR
- Bidding closes: October 6, 2025
- Current lowest bid: 80,000 points
- Package includes: 2 pre-game hospitality passes, 2 pre-game sideline passes, 2 lower bowl seat tickets, and a $50 gift card to team store
VIP Football Experience: Kansas State vs. Kansas
- Date: October 25, 2025
- Location: Lawrence, KS
- Bidding closes: October 6, 2025
- Current lowest bid: 80,000 points
- Package includes: 2 pre-game hospitality passes, 2 pre-game sideline passes, 2 game tickets, and a $50 gift card to team store
VIP Football Experience: Penn State vs. Ohio State
- Date: November 1, 2025
- Location: Columbus, OH
- Bidding closes: October 6, 2025
- Current lowest bid: 80,000 points
- Package includes: 2 pre-game hospitality passes, 2 pre-game sideline passes, 2 game tickets, and a $50 gift card to team store
VIP Football Experience: Washington State vs. Oregon State
- Date: November 1, 2025
- Location: Corvallis, OR
- Bidding closes: October 6, 2025
- Current lowest bid: 80,000 points
- Package includes: 2 pre-game hospitality passes, 2 pre-game sideline passes, 2 game tickets, and a $50 gift card to team store

Boosting Your Choice Privileges Points Balance
If you're interested in bidding for an event but find yourself a few points short, you have a few options available. Choice Privileges is a transfer partner with four major flexible points currencies around. Of these, the best options are transferring Citi ThankYou points or Wells Fargo Rewards, thanks to the excellent 1:2 transfer ratio.
One thing to keep in mind if you are a Choice Privileges fan is that Wells Fargo offers two Choice Privileges co-brand credit cards. These allow you to earn points for everyday spending. Also, Wells Fargo cardholders can transfer their points to Choice Privileges.

Rates & Fees
- 5x points on stays at participating Choice Hotels® properties plus on Choice Privileges point purchases
- 3x points on purchases at gas stations, grocery stores, home improvement stores and on phone plan services
- 1x points on other purchases

Rates & Fees
- 10x points on stays at participating Choice Hotels® properties plus on Choice Privileges point purchases
- 5x points on purchases at gas stations, grocery stores, home improvement stores, and on phone plan services
- 1x points on other purchases
Related: Do Choice Privileges Points Expire?
Our Take
Redeeming hotel points for experiences is gaining popularity as increasing numbers of brands get in on the act. While Choice is not the first to offer this option, it will not be the last brand to jump on the bandwagon.
Redeeming your Choice Privileges points for experience can provide excellent value. You often can't purchase these experiences directly, so it's hard to put a price on them — whether in cash or points.
That said, it’s easy to get caught up in the thrill of bidding. Be sure to crunch the numbers and bid based on what the experience is worth to you.
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