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EasyJet has launched its Worldwide By EasyJet to offer long-haul connecting low-cost flights. The partnership is squarely aimed at the transatlantic market and is a partnership between three low-cost carriers; EasyJet, Norwegian, and WestJet. The new partnership will connect transatlantic flights by Norwegian and WestJet, to EasyJet’s European route network. The connection hub will be London’s Gatwick Airport (LGW).
The new service is called Worldwide by EasyJet, and to facilitate baggage transfers the partnership will use Gatwick Connects, which is run by the airport and facilitates luggage transfers.
How It Works
The principle of how these new partnerships work is relatively simple: you book a trip with Worldwide by EasyJet, and it will include a ticket with WestJet or Norwegian, and then a ticket with EasyJet.
Transfer And Baggage
One of the most interesting aspects of the new routes is that you cannot check your bags through all the way. You will have to pick up your bags at Gatwick and take them to the Gatwick connect counter for them to handle the luggage transfer. Usually, you would be charged £15/$20, but this is included in the fare price. To take into account these extra steps needed, the minimum connection time at Gatwick is 2 hours 30 minutes, which is significantly longer than most other connecting flights.
A Threat To The Big Players
This new partnership has the potential to cause serious problems for some of the big transatlantic players. Looking at the route map below, it is clear that by marrying EasyJet's extensive European route network with Norwegian’s and WestJet’s transatlantic routes, the new venture can strip away quite a few of the price-conscious travelers from the big players.
Overall
No doubt this new partnership will take some time to bed in and settle, but if EasyJet can get the baggage process to flow easily, or even find a way to transfer baggage directly, then this new partnership could easily become a major headache for its competitors in the transatlantic market. It is interesting so see Low Cost Carriers specializing and then starting to collaborate and work together to take on the big carriers.
Source: Wandering Aramean
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