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Offers for the Bank of America® Customized Cash Rewards credit card, Bank of America® Travel Rewards credit card and Bank of America® Unlimited Cash Rewards credit card are not available through this site. Some offers may have expired. Please see our card marketplace for available offers

The Bank of America® Customized Cash Rewards credit card is a solid option for individuals looking for a cash-back credit card with decent earning rates. That's especially true if the bonus earning categories match your spending patterns.

Bank of America Customized Cash Card has no annual fee with the ability to boost your earnings, based on your account balances with Bank of America. However, beyond the earning rates and an introductory cash-back offer, the card doesn't offer too much else in terms of benefits.

Is this card the right pick for you? Let's take a detailed look at its features to find out.

Bank of America® Customized Cash Rewards credit card
Bank of America® Customized Cash Rewards credit card
Welcome Bonus $200 online cash rewards bonus after you make at least $1,000 in purchases in the first 90 days of account opening.
Bank of America® Customized Cash Rewards credit card
Welcome Bonus $200 online cash rewards bonus after you make at least $1,000 in purchases in the first 90 days of account opening.
Annual Fee:$0
Show moreWhy We Like ItEarning Rates
The Bank of America® Customized Cash Rewards credit card is a $0 annual fee card that offers a tiered cash back rewards system. Cardholders can earn 6% cash back for the first year in a category of their choice, including options like gas and EV charging stations, online shopping/cable/internet/phone plan/streaming, dining, travel, drug store/pharmacy or home improvement/furnishing purchases (then 3%). Additionally, the card offers 2% cash back at grocery stores and wholesale clubs. However, the 6% and 2% cash back rates apply only to the first $2,500 in combined purchases each quarter, after which the rate drops to 1% (after the 3% first-year bonus offer ends, you will earn 3% and 2% cash back on these purchases up to the quarterly maximum).
  • 6% cash back for the first year in the category of your choice: gas and EV charging stations, online shopping/cable/internet/phone plan/streaming, dining, travel, drug store/pharmacy purchase, or home improvement/furnishing purchases, then 3% after the first year of card membership*
  • 2% cash back at grocery stores and wholesale clubs*
  • 1% cash back on all other purchases
  • * You'll earn 6% and 2% cash back on the first $2,500 in combined choice category/grocery store/wholesale club purchases each quarter, then earn 1%. After the 3% first-year bonus offer ends, you will earn 3% and 2% cash back on these purchases up to the quarterly maximum.

Bank of America Customized Cash Card Pros

  • $0 annual fee.
  • Choose a bonus-earning category that aligns with your spending.
  • Offers an introductory APR that can help you finance large purchases.
  • Has a sign-up bonus.

Bank of America Customized Cash Card Cons

  • Increased cash back categories have a combined limit; Only the first $2,500 spent each quarter will earn cashback at the bonus rate.
  • Bonus categories won't align with all spending and don't change automatically to match your purchases.

Bank of America Customized Cash Card Welcome Offer

New applicants for the Bank of America® Customized Cash Rewards credit card can earn a $200 online cash rewards bonus after you make at least $1,000 in purchases in the first 90 days of account opening, plus earn 6% cash back for the first year in the category of your choice.

New applicants can also take advantage of a 0% Intro APR offer — detailed below.

2 people looking at smart phone to read credit card information
Credit: Bank of America

Related: The Best Cash Back Credit Card Offers for Every Budget

Bank of America Customized Cash Card Benefits

Aside from the solid cash-back earning categories, the card comes with other benefits that cardholders may find useful.

Introductory APR offer

Credit card interest can make a single purchase much more expensive if you cannot pay it off in full. However, with the Bank of America® Customized Cash Rewards credit card, you will have an 0% Intro APR for 15 billing cycles for purchases and 0% Intro APR for 15 billing cycles for any balance transfers made in the first 60 days. After the intro period, a variable rate of 17.49% - 27.49% applies. You'll pay balance transfer fees of 3% for 60 days from account opening, then 5% to take advantage of the intro APR offer.

This card perk is great for making a big purchase and breaking up the payments over time. Remember, however, that you will pay interest if you don't finish paying off your purchases by the end of the introductory period.

$0 annual fee

Perhaps the best perk of the Bank of America Customized Cash Card is that you don't have to pay an annual fee to carry it. Therefore, you can earn cash back without having an annual fee cut into your rewards.

a woman pays by mobile wallet at a small store
Credit: Clay Banks/Unsplash

Bank of America Customized Cash Card Earning Rates

The spending categories for the Bank of America® Customized Cash Rewards credit card are unique, because you can customize them to your spending habits. You will earn rewards as follows:

  • 6% cash back for the first year in the category of your choice: gas and EV charging stations, online shopping/cable/internet/phone plan/streaming, dining, travel, drug store/pharmacy purchase, or home improvement/furnishing purchases, then 3% after the first year of card membership*
  • 2% cash back at grocery stores and wholesale clubs*
  • 1% cash back on all other purchases
  • * You'll earn 6% and 2% cash back on the first $2,500 in combined choice category/grocery store/wholesale club purchases each quarter, then earn 1%. After the 3% first-year bonus offer ends, you will earn 3% and 2% cash back on these purchases up to the quarterly maximum.

You can change your 6%/3% category once per month, and you can easily do this in the Bank of America app or on the website. This could be particularly helpful if you have significant purchases coming up, such as travel or spending money to improve your home. Until you choose a category for the first time, the default setting is gas and EV charging stations.

Full details on which merchants qualify for each category can be found on Bank of America's website (which we are forbidden to link to, so check the Google search results found here).

Boost your earnings through BofA Rewards™

If you have banking and investing assets that you could move to Bank of America, these accounts can increase your earning rates on the Bank of America® Customized Cash Rewards credit card, thanks to the BofA Rewards™ program.

The program is divided into multiple categories, based on a three-month combined average daily balance between Bank of America and Merrill accounts. The tiers are as follows, including the bonus earnings applied to your credit card earning rates:

  • Member tier (no minimum balance required): 10% bonus
  • Preferred Plus tier ($30,000 to $100,000): 25% bonus
  • Preferred Honors tier  ($100,000 to $1 million): 50% bonus
  • Premier tier ($1 million or higher): 75% bonus
Bank of America BofA Rewards program tiers and requirements
Credit: Bank of America

If you fall into one of the above categories, you can earn even more cash back when you use the Bank of America Customized Cash Card. If you have $1 million or higher in combined assets, you'll earn a 75% bonus rewards boost.

The BofA Rewards™ program also applies to other cards in the Bank of America portfolio, like the Bank of America® Travel Rewards credit card, giving you plenty of options when considering a new card.

Redeeming Cash Back With the Bank of America Customized Cash Card

Since the Bank of America® Customized Cash Rewards credit card is only a cash-back card, the card has limited redemption options for your rewards. However, there are several different ways you can collect your cash back earnings:

  • Redeem as a statement credit at any time in any amount.
  • Redeem for a deposit at any time, in any amount, to a Bank of America checking or savings account or to an eligible Merrill account.
  • If you want a check in the mail or a contribution to a qualifying 529 account with Merrill, you must redeem your rewards for at least $25.
  • You can also set up automatic redemptions into an eligible Bank of America or Merrill account, starting at $25.
  • Finally, you could apply your earned cashback to eligible purchases when you shop at Amazon or check out with PayPal.

If you don't need your cash-back rewards to help offset everyday expenses, you may consider investing that money in your Merrill account. This allows you to use your credit card rewards to invest for your future.

Hand inserts Bank of America credit card into a payment terminal
Credit: Bank of America

Application Restrictions

There are specific application rules for this card, in addition to rules that apply to Bank of America credit cards in general. The terms for the Bank of America® Customized Cash Rewards credit card state:

“This card may not be available to you if you currently have or have had the card in the preceding 24 month period.”

Therefore, if you have this card or earned a bonus on it in the past 24 months, you likely aren't eligible for the bonus at the moment. Moreover, Bank of America has a 2/3/4 rule which limits new applicants to the following:

  • Two new cards per two-month period.
  • Three new cards per rolling 12-month period.
  • Four new cards per rolling 24-month period.

These numbers are specific to Bank of America's own credit cards. The issuer has another set of credit card application rules related to how many credit cards you've opened recently, which applies to cards from all banks that are visible on your credit report:

  • If you have accounts with Bank of America: Your application will be denied if you've opened seven new cards from any bank in the past 12 months.
  • If you don't have accounts with Bank of America: Your application will be denied if you've opened three new cards from any bank in the past 12 months.

Related: Understanding Rewards Credit Card Application Rules and Restrictions

Cards That Compete With the Bank of America Customized Cash Card

If the Bank of America® Customized Cash Rewards credit card isn't your speed, there are plenty of other cards to consider, such as:

Bank of America® Unlimited Cash Rewards credit card
Bank of America® Unlimited Cash Rewards credit card
Welcome Bonus Limited Time Offer! $250 online cash rewards bonus after you make at least $1,000 in purchases in the first 90 days of account opening.
Annual Fee

$0

Credit Score

Excellent/Good

  • Earn unlimited 1.5% cash back on all purchases
Citi Double Cash® Card
Citi Double Cash® Card
Welcome Offer Earn $200 cash back after you spend $1,500 on purchases in the first 6 months of account opening. This bonus offer will be fulfilled as 20,000 ThankYou® Points, which can be redeemed for $200 cash back.
Annual Fee

$0Rates & Fees

Credit Score

Excellent, Good

  • Earn 2% on every purchase with unlimited 1% cash back when you buy, plus an additional 1% as you pay for those purchases. To earn cash back, pay at least the minimum due on time.

    Plus, earn 5% total cash back on hotel, car rentals and attractions booked with Citi Travel.
U.S. Bank Cash+® Visa Signature® Card
U.S. Bank Cash+® Visa Signature® Card
Welcome Bonus $200 bonus after spending $1,000 in eligible purchases within the first 90 days of account opening.
Annual Fee

$0

Credit Score

Excellent/Good

  • 5% cash back on your first $2,000 in eligible net purchases each quarter on the two categories you choose
  • 5% cash back on prepaid air, hotel and car reservations booked directly in the Rewards Travel Center
  • 2% cash back on one everyday category (like gas or groceries)
  • 1% cash back on all other eligible net purchases

Related: Best Credit Cards for Everyday Purchases

Final Thoughts

The Bank of America® Customized Cash Rewards credit card is an excellent pick for someone wanting a cash-back card that can flexibly adjust to shifting spending habits. Significant earnings are possible with the bonus categories as long as you understand how they work and note their quarterly limits. If the thresholds and bonus categories work for you, this could be a great addition to your wallet. And if you have a qualifying account with Bank of America, the BofA Rewards™ program could boost your rewards to the max.

Bank of America® Customized Cash Rewards credit card
Bank of America® Customized Cash Rewards credit card
Welcome Bonus $200 online cash rewards bonus after you make at least $1,000 in purchases in the first 90 days of account opening.
Bank of America® Customized Cash Rewards credit card
Welcome Bonus $200 online cash rewards bonus after you make at least $1,000 in purchases in the first 90 days of account opening.
Annual Fee:$0
Show moreWhy We Like ItEarning Rates
The Bank of America® Customized Cash Rewards credit card is a $0 annual fee card that offers a tiered cash back rewards system. Cardholders can earn 6% cash back for the first year in a category of their choice, including options like gas and EV charging stations, online shopping/cable/internet/phone plan/streaming, dining, travel, drug store/pharmacy or home improvement/furnishing purchases (then 3%). Additionally, the card offers 2% cash back at grocery stores and wholesale clubs. However, the 6% and 2% cash back rates apply only to the first $2,500 in combined purchases each quarter, after which the rate drops to 1% (after the 3% first-year bonus offer ends, you will earn 3% and 2% cash back on these purchases up to the quarterly maximum).
  • 6% cash back for the first year in the category of your choice: gas and EV charging stations, online shopping/cable/internet/phone plan/streaming, dining, travel, drug store/pharmacy purchase, or home improvement/furnishing purchases, then 3% after the first year of card membership*
  • 2% cash back at grocery stores and wholesale clubs*
  • 1% cash back on all other purchases
  • * You'll earn 6% and 2% cash back on the first $2,500 in combined choice category/grocery store/wholesale club purchases each quarter, then earn 1%. After the 3% first-year bonus offer ends, you will earn 3% and 2% cash back on these purchases up to the quarterly maximum.

For rates and fees of the cards mentioned in this post, please visit the following links: Citi Double Cash® Card (Rates & Fees)

Tip of The Day
Curious about which of your loyalty program balances have recently changed? AwardWallet shows an indicator (to the left of the account) for accounts that have changed in the last 24 hours. Look for this indicator to easily spot any accounts that have been recently updated.
Image showing AwardWallet account dashboard with the cursor over a green indicator showing that the account balance changed within the last 24 hours

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