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Qatar has just unveiled their new business class product, and it is a game changer. The new seats called QSuite bring a level of luxury that puts many first-class products to the test.
The new suites are full of innovation for a Business class product and will be retrofitted to the airline’s oldest 777 before being rolled out to the rest of the fleet. The entire fleet is expected to be fitted out with the new QSuites by 2018.
The new QSuite will be laid out in a 1-2-1 configuration similar to Qatar’s current Business class product. Every seat will have direct aisle access. Unlike the current Business Class seats which are open, the new seats will be enclosed for privacy with a door in a similar configuration to many of the First Class suites on the market today.
What makes the new QSuites truly innovative is the smart use of space and sliding panels. The two seats in the middle are configured as pairs facing each other, similar to British Airways and other companies’ Business seats. The innovation is in the screens—while normally the four passengers would be cocooned in privacy, with QSuites, the central dividers with the infotainment screens can be slid to one side, as well as the side dividers between the seats. This creates a great space for families or business travelers when together.
Another innovation is with the center pair of the four-seat layout, when turned into a bed they create a double bed similar to the one found in Singapore Suites. Although in both cases the lowered divider is still between the seats.
Solo Passengers and Service Enhancements
When flying solo, there is a great option with the individual suite by the window. The seat has the look and private feel of many First-class suites.
While Qatar has not fully outlined its service enhancements for the new Business class, dine on demand will be available, as well as an express breakfast for those rushing on business trips. Also, for couples or groups of passengers traveling together, who want to dine in a more social setting, the option of sharing platters will be made available.
Qatar is marketing its new product as “First” in Business, which is entirely appropriate when you compare this product to other First class products on the market. Qatar has raised the bar with their new QSuites; it will be interesting to see how the other carriers will respond to Qatar’s new offering. Finally, if this is going to be the level of offering from Qatar in Business class, one can only imagine what they are planning when they upgrade their first-class product. Personally, I can’t wait to try Qatar’s new QSuite.
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