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Rove seems to be growing faster than anyone thought possible. Our favorite shopping and travel portal just announced its 22nd transfer partner: JetBlue TrueBlue. This is very exciting news for U.S. travelers, as Rove's only other U.S.-based airline partner is Frontier.
Here's everything to know.
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Rove Adds JetBlue as 22nd Transfer Partner
Just a month and a half after Rove announced Copa Airlines ConnectMiles as its 21st transfer partner, Rove is back with another new transfer partner. As of October 15, 2026, you can transfer Rove Miles to JetBlue TrueBlue at a 1:1 ratio. You can also search for live TrueBlue award availability directly through Rove so you can compare redemptions alongside cash fares before deciding how to book.
Through November 14, 2026, at 11:59 p.m. ET, you can access a 20% bonus on transfers from Rove to JetBlue. That means you'll receive 12,000 TrueBlue points for every 10,000 Rove Miles you transfer. Be sure to check current Rove transfer bonuses before converting your miles.
JetBlue connectivity
JetBlue offers a fairly extensive route map across much of the Americas, plus a few hubs in Europe. JetBlue is entering the premium market with BlueHouse lounges and a new domestic first class. Pair that with a growing network and great prices, and JetBlue is increasingly an airline worth considering.
JetBlue award flights
JetBlue doesn't publish an award chart, and its award pricing largely follows cash fares. If flights are expensive, award prices increase. However, the inverse is also true — when fares are cheap, award prices can be quite low. Plus, JetBlue TrueBlue points don't expire, and JetBlue-operated award flights have no blackout dates. This makes it easy to use your points, whether you transfer them from Rove or earn them by flying.
On average, AwardWallet users redeem JetBlue TrueBlue points for 1.24¢ apiece. However, plenty of hidden award gems are out there, including flights operated by some of JetBlue's partners.
For instance, you can fly from New York (JFK) to Punta Cana (PUJ) via Orlando (MCO) for as low as 3,200 points each way, plus $55.52 in taxes and fees. Spending just a few thousand miles to get to a Caribbean island from the northeast is certainly a steal. With the current transfer bonus, you'd need to transfer just 2,700 Rove Miles to book your ticket.
That said, the cheapest fares will be JetBlue Main Base tickets, which may or may not be worth the restrictions.
All Rove Transfer Partners
Rove now has almost two dozen transfer partners. These include well-known programs like Virgin Atlantic, as well as some lesser-known programs like Hainan Airlines.
Here are all of Rove's current partners:
Bottom Line
More ways to use your Rove Miles are always a good thing, especially when you get another U.S. frequent flyer program as a partner. JetBlue TrueBlue offers fantastic connectivity throughout the Americas and often charges a fraction of the legacy carriers to fly to the same destinations. If you're interested in transferring your Rove Miles to JetBlue, do so by November 14, 2026, to get a 20% transfer bonus.
