Hilton Launches New "Power Up" Global Promotion

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Power Up your excitement because Hilton's newest fall promotion—Power Up—has just been announced!

This year, all members have the chance to earn 2X the points when they stay during the promotional period. Even better, Hilton co-branded cardholders can earn 3X the points when they stay and pay with an eligible Hilton card. These Hilton points are in addition to the bonus points members would already earn from status and card spend for reservations and more.

Make sure to register for the promotion. You can do so here.

Power Up Hilton Promotion Key Terms

  • 2x Bonus Points on eligible stays for all members or
  • 3x Bonus Points on eligible stays for Hilton Honors credit cardholders.
  • Must complete stays between September 7 through December 31, 2021
  • Registered members who check-in before September 7, 2021 will receive credit if the stay is completed on or after September 7, 2021 and before or on December 31, 2021.
  • No cap on points earning

Eligible US Hilton Credit Cards

In order to earn the triple points for this promo, you must pay with an eligible Hilton credit card. American Express offers several Hilton cards. All of these are quite generous — not only with their welcome offers but with their earning rates when staying at Hilton properties.

The following cards can be used to pay for your stay and earn triple points in addition to the points you earn from the card's Hilton category bonus:

Related Content: Hilton Honors Cards from American Express

Note that if you register for this promotion and then become a cardmember before you check out, you will be eligible to earn triple points. You just need to pay with your eligible Hilton credit card to qualify.

Eligible Global Hilton Credit Cards

Additionally, Hilton Honors members around the globe who hold one of the following cards are also eligible to participate and earn triple points.

  • Hilton Honors Visa Classic Sumitomo Card
  • Hilton Honors Visa Gold Sumitomo Card
  • Hilton Honors Visa Platinum Sumitomo Card
  • Hilton Honors American Express Premium card
  • Hilton Honors Platinum Barclaycard
  • Hilton Honors Credit Card issued by Deutsche Kreditbank AG

Side note: Did you even know these existed? I had no idea! You learn something new every day.

Earn Even More Points Through Hilton Milestone Bonus

Hilton offers a standing incentive to keep loyalists staying at Hilton even after earning elite status: Milestone Bonus. If you're unfamiliar, Hilton Milestone Bonus offers 10,000 bonus points for every 10 nights you stay with Hilton. However, for 2021, Hilton cut the required number of nights to start receiving the bonus by half.

Instead of 40 nights, you will now receive your first 10,000 point bonus after only 20 nights. Then, when you reach 60 nights, you will get an additional 40,000 bonus points (it used to be 30,000 bonus points).

Hilton Milestone Promotion 2021

You may notice that Hilton lists “in 2020” in this graphic. However, this is from Hilton's 2021 program updates page. And Hilton clarifies:

Hilton Honors Members earn 10,000 Hilton Honors Bonus Points at 20 eligible nights and 10,000 Bonus Points for every 10 additional eligible nights thereafter during the 2021 calendar year – with no cap. On your 60th eligible night in 2021 you will receive an additional 30,000 Bonus Points on top of the 10,000 Milestone Bonus Points achieved at that threshold, for a total of 40,000 Points.

2021 Hilton Elite Status

Hilton also cut the requirements for 2021 elite status in half. Instead of requiring 10 nights or 4 stays, Hilton Silver will require just 5 nights or 2 stays. And top-tier Diamond elite status can be achieved after just 30 nights or 15 stays:

Hilton 2021 elite status requirements

Our Take

Hilton's new fall promo is a generous one and gives you the chance to really load up on Hilton points. Just remember to register for the promotion. If you don't register, you don't get the bonus points.

This promotion is just another item to add to the long list of reasons we love the Hilton Honors program. For more ideas on how to burn your Hilton points while simultaneously getting the best value, check out this article 15 Best Hilton Points Redemptions for Luxury Hotels.

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Comments

  • Note that Hilton just extended existing status for everyone thru March 2023 and announce that all nights stayed in 2021 will rollover into 2022. Both of these actions make this Hilton promotion even more attractive.

  • So 52 pts/$ for a Diamond with AMEX Surpass?

  • I love how easy Hilton promotions are – no complex stay requirements or exclusions. It really makes me feel engaged with the program, even if I agree that the relative value of each point is low.

  • JamieTurner says:

    The Fall promotion is not as good as the current one, but at least we get double points. As is true for many, work travel has been seriously curtailed this year and we may stop traveling again at any time with the latest COVID outbreaks.

  • Hilton Honors is my preferred program, but I’ve only managed 3 stays/nights this year with little prospect of adding many more before the end of the year. I’ve been diamond for a number of years, but with little prospect of getting the 12 additional stays I need this year to retain diamond I’m thinking of giving up on always choosing a Hilton group hotel, and just going with the cheapest chain for each stay. I think this is a pretty dull and uninspiring promotion which does nothing to encourage me to maintain my Hilton first policy, but still I suppose any promotion is better than nothing for any stays that remain with Hilton.

  • It’s promos like these along with elite status from Amex cards which drives me to choose Hilton over others for my upcoming trips.

  • Luís Gustavo Souza Gomes says:

    Como faço para me tornar membro?

  • Nice straight forward promo! Hopefully Marriott Bonvoy will bring out one

  • Great information. I registered for the promotion and I have a trip planned in October!

  • These promos are great but for more bang for your buck I would use a Hilton amex card to increase the number of points that I need.

  • Hilton is making all the right moves to stimulate demand during this pandemic that just doesn’t seem to want to end any time soon….thanks Hilton!

  • Looks like another great offer.

    Shame that the standard in Hilton has gone down massively.

  • People really should take up on the promotions to keep the repeated devaluations in check.

  • Signed up last night. Hilton’s points truly are some of the lowest value points out there, but they give them out SO easily that it really may be the best bang for the buck. I want to do an analysis based on return on spend and not on cents per point redemption value. I hypothesize that your ROI is actually greater with Hilton than Hyatt.

  • A lot of those credit cards don’t really exist any more, they’re held by legacy customers.

    I still have a Barclaycard Hilton CC, it’s been closed to new customers for years now.

  • Pretty solid promo. Nothing from Marriott….time to move remaining stays this year to Hilton.

  • Danielle noce dos santos soares says:

    I wish travel soon to take advantage of this good deal!!!

  • This double Hilton Honors points promo stacked with the bonus points from my Hilton Gold Elite and the 3 Ultimate Rewards points per dollar on my Chase Sapphire Reserve has come just in time for my drive from my summer work in San Diego back home to Houston in mid September.
    In my experience, unlike with airline/airport lounges, the food at major brand hotel executive level lounges has never been anywhere close to as good as the food in the main hotel restaurant, so I am not really disappointed at the loss of the executive lounge benefits with Hilton Gold Elite and Marriott Gold Elite, which status is complementary anyway with various of my travel rewards credit cards. Nor with Hilton’s complementary Gold Elite meal – free meals are provided at many Hilton and other major brands properties anyway, and included in promotional rates at certain other properties. Some independent hotels have really stellar executive lounge food, however. I am thrilled to get other benefits from Hilton and Marriott elite status recognition, especially points bonus, easier access to early check-in and late-check-out, added choice on the room type and location in the property regardless of the particular rate booked, and (when the cell phone data signal is weak) free wifi.

  • Harvey Kwan says:

    I’m hoping to buy some points to stay in Hawaii Hilton Village for Feb 2022.

  • Que buena noticia, me alegra leer esto. Espero poder ir este verano con mi familia.

  • Good to know. I hope I can travel next summer.

  • I’d gladly start to travel again, but the closes and only hotel within the Hiltonportfolio is a 4,5h drive away from where I live. I need at least 10 nights before the end of the year, but so far no luck as all my plans falls apart due to the Coronvirus with closed borders and no possibilities to travel. I keep my fingers that the world will open up for more easy travel soon without the PCR-testing and there will probably be a new campaign later in the fall with another promotion going on for Hilton.

  • Try to schedule your trip to have a full moon while you’re there. The sky is incredibly beautiful. Get ready for an unforgettable night.

  • This is a good promo. We are looking at booking a summer trip and this is a good way to earn extra points for Hilton.

  • It would be nice to see Hilton selling points for less than 0.5 c/point at some point.. I’d definitely buy then!

  • Maria Perez Soares de Lima says:

    Thanks for the information. Is it valid worldwide?

    • JT Genter says:

      Good question. It is available worldwide! I added a note about that to the piece.
      Per the T&C: “Offer valid for stays completed May 3 – September 6, 2021 … at any hotel or resort within the Hilton Portfolio”

  • Christopher Platts says:

    Hilton Honors is a good one. Thanks a lot for the information on the promotion. Great way to get back on the road after Covid19 and take advantage of a super program. I really like the important tip about the timing of the registration, since that is easy to miss. THANKS for that!!!!!

  • I’ve already two bookings with Hilton in July and so I’ve registered for the promo.

  • Pretty good deal especially if you already use hilton

  • Then they go and remove elite breakfast benefits… ?

  • Hopefully, the lucky ones can enjoy their newly acquired diamond status with abandon in 2022.

  • Thanks for the heads up! Even though we have no finalized travel plans yet, I will definitely be registering, just in case.

  • Seems it’s a good promo, but as i think it’s not good more than last season. the Q1 promo can be get more points for HH.

  • I have bunch of HHonors points can be used for the summer! Yeah!

  • This is great information and very helpful for planning on maximizing points and rewards for upcoming travel. Hilton’s rewards programs and promotions just don’t seem to be as good as some of their competitors though.

  • Nasir Mohammed says:

    Do award stays count towards Elite status?

  • I’ve been pleased with Hilton lately. However, I still can’t believe you have to call in to get your free night certificates booked. It’s amazing in this day and age that you can’t book them online like every other brand.

  • Just registered, easy points. Hilton always has a lot of offers for its members.

  • Joomi Lee says:

    Thanks for the info. I think IHG promotion – triple point after 3rd stay – seems more tempting than this hilton’s double & triple promotion.

    • IHG is probably the better scheme if you are interested in collecting points for free nights, whereas Hilton is probably better in terms of benefits if you have status.

    • The problem with IHG is that they won’t give you a room for points in any peak season. Hilton almost always will. Try booking Tahiti with IHG points.

  • Bonuses + status extensions would be truly fantastic for parties involved.

  • Registered both accounts I manage, just in case.. but probably won’t drive any Hilton nights.

  • Registered (as I do for all of them, despite not planning any non-essential travel for awhile). One thing I’ll miss a lot when I resume non-essential travelling will be hotel lounges and full breakfasts.

  • Nice perk from Hilton to enhance the earning potential from stays, but with the continued devaluations and inflated points requirements at aspirational Hilton properties, the prospects here are really less than compelling. They need some break away deals like IHG so there are better options on the redemption side too

  • Unfortunately even with the reduced thresholds, and the carry over of nights form last year, I can’t see there being any prospect of me retaining Diamond as I am currently at zero stays this year. Even if things return closer to normality soon, I just don’t see how I can hit the target.

  • Anouther strong promotion from Hilton. The last promotion was much better though because reward stays counted.

  • I do love me some Hilton Honors double points!!! NICE!!

  • Thanks. However, I am noticing something interesting in trying to take advantage of the Hilton offers as well as get my stays in to requalify for Diamond. It seems that some Hiltons are raising their rates substantially, while limiting the number of rooms. I will not mention a particular HGI that wanted over $200 a night for rooms that 15/18 months ago would have gone for $100 – $125/night. What makes it more interesting, competitors within a couple miles seem to have rates comparable to what they would have charged pre-pandemic.

  • Almost all brand are offering similar reduced loyalty rewards programs in order to keep their customers. They should keep the latest year status.

  • Your last line incorrectly states earn double points and nights through May 2, 2021…. That was last year’s promotion….

    Also, I think you should suggest that people with long stays crossing the May 2, 2021 deadline unsure that they check out on May 3, 2021 and then check back in with a separate booking on the 4th…. stay somewhere else on the 3rd to avoid any merged stay if possible…

    • The terms and conditions for this promotion state: “Offer valid for stays completed January 1 – May 2, 2021 (“Promotion Period”) at any hotel or resort within the Hilton Portfolio. Hilton Honors™ members must first register at HiltonHonors.com/pointsunlimited prior to completing a stay within the Promotion Period.” So, I’m a bit confused by what you mean about this being last year’s promotion.

      But, that’s a good point about making sure to check out by May 2 for long stays!

  • That’s not a bad promotion but maybe they should take a page from Hyatt’s books and also provide some sort of bonus elite nights or something.

  • Seems generous but on the other hand, how much can people travel and take advtange of this in these pandemic times.

    • Yes, but I do very much look forward to what should be a real sweet spot, where there’s overlap between when it starts to genuinely be safe to travel again and the excellent offers to entice us back.

  • Hope Hilton gets a bit more creative in designing their promos! It looks like a pretty “standard” promo similar to many pre-covid ones.

  • Thank you for the information on the Hilton promotion. Very weak, especially when you consider what Hyatt is offering.

  • Thanks for the heads up. Speaking of Hilton, did anyone get the 10,000 bonus points from signing up for surveys? I thought I had, because it showed up on the survey site account, but I haven’t received them in my Hilton account.

    • Oh no! Hopefully they are deposited for you soon. My points were deposited not too long after I did a survey, but the T&C did note that it can take 4-6 weeks.

    • I did mine, and on the survey site, I got confirmation right away after I finished my 1st survey. It wasn’t an easy survey. Although there site did say 6-8 week. It appeared on my Hilton account few days later. 10k plus 450 for the 1st survey!

  • I have already signed up and have a few one night stays scheduled. I’ll admit that I have split up my stays so that I stay one night in a Hilton, one in a Marriott and one in a Hyatt. To take advantage of all the bonuses that are available right now. It’s a bit more work but will be worth it. I will admit that I had forgotten about the Hilton Milestone Bonuses. Just one more thing to keep things interesting.

  • I really hope to be travelling again by then to take advantage of this good deal!

  • Thanks. I signed up for the promotion you gave the link to. It’s not clear how long it will be before I travel again, but it’s always good to sign up in case.

  • I’d like to register this promo. Will be have a trip to Alaska stay at Hilton hotels.

  • If I’m in a stay right now and check out the beginning of October, will this count?

  • Andrew Daines says:

    Really strong – and beautifully straightforward – promo from Hilton; I’m certainly looking forward to taking advantage of this before the end of the year as the opportunities to travel again open up..

  • Thanks for letting us know the link is live. Now, just need to book rooms!

  • Thanks for the Hilton promotions! This is great to see!

  • Now that so many of us have some idea about the cents value of these points (from reading blogger posts) I think the HHonors double points rarely get me excited.

  • How to know which hotel chains will survive the post-pandemic crisis?

  • It’s very tempting, although it’d be nice if the rates were a little better at Hiltons.

  • I think the double nights count towards Lifetime Diamond status. I wish they would show progress towards this in the app or on the website as it would be a motivation to book.

    • @ECR – There was mention in the travel-blog-sphere earlier this year that Hilton planned to a add lifetime status tracker to the website by the end of 2020. Perhaps we’ll still see that, but seems likely global events have caused resources to be diverted from the project.

  • Already Registered. Can be earn more point next Month. But is there have a platinum member challenge?

  • That’s a good promo. Registered for it. Now i just wish to actually use it before the end of the year.

  • With points expiration extended until the end of the year, I suspect that many members will be looking to add points by December. This is a good opportunity to earn points, particularly for those planning to travel during the holidays.

  • Just registered.
    I think Hilton runs the best promotions these days.

  • Registered! (As I have for so many other travel promos, although I don’t plan to travel, outside of road trips in my vehicle, any time soon.)

  • Plan to go to Thailand Hilton hotels. It’s good promo for me. I will be go to register this offer. Tks

  • looking unlikely to travel before the end of the year but will register just in case!

  • It’s a good promo to keep my platinum membership. I have registered this offer. Thanks.

  • It seems like the promotions are getting better as the reopening of the economy continues. It would be great if it was also double airline miles too as Hilton is the only program that gives you both hotel and airline points.

  • I don’t have plans to take a vacation during this period, but I signed up anyways. You never know!

  • I have signed up. Thanks for the reminder. This time it was really easy unlike for the recent Bonvoy promotion; I had to call and the phone agent commented that online signup was not working for a lot of people.

  • Wanderlusting Duo says:

    Great promo. Will being utilizing the double nights.

  • I would be needing to be in one of the Hilton properties in Cancun now!

  • Good window for this promotion. Nice to see it open through the end of 2020.

  • So many hotel promotions coming up these days!