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Starwood Preferred Guest has unveiled it's biggest ever discount on buying Starpoints.
What Does This Make A Starpoint Worth?
Starwood regularly offers Starpoints at a 25% discount, but this is the first time we have seen that increase to 35%. In the SPG Store, you can purchase Starpoints every day at 3.5 cents per point, but if you are an SPG Amex cardholder, this promotion will drop that down to 2.275 cents per Starpoint for roughly the next two weeks.
You can increase the value further if you look to transfer the points into miles with one of SPG's airline partners. When transferring 20,000 points, SPG credits a bonus 5000 points to the transaction dropping the price per point down to 1.82 cents. That is an incredible value.
What Can I Buy With 30,000 Starpoints?
As mentioned above, there is always good value to be found in optimizing SPG's 1:1 transfers to airline partners. But as we wrote about in a recent post The 10 Best Ways To Redeem 40,000 Starpoints, there is also some excellent value keeping your Starpoints inside the SPG network.
The Westin Grand Vancouver, for instance, we found for $354 per night. But as a Starwood category 4 hotel, you can redeem it for 10,000 Starpoints per night giving you 3.5 cents per point of value.
Is Buying Starpoints At 35% Off A Good Idea
Ultimately, it depends on what you want to do with them. We don't usually recommend buying points from any loyalty program without a plan on how you can leverage them for better value than the purchase price straight away. But SPG points present a bit of a different story; with the vast array of 1:1 transfer partners and excellent redemption value in the SPG network itself, they hold a lot of value.
At $682.50 for 30,000 Starpoints, it's a good buy as long as you don't plan to hold onto them too long. As the Marriott merger gets closer, I feel that we'll see less certainty in the value of Starpoints. In fact, until we get some clarity from Marriott on exactly what is going to happen to SPG this will be the case.
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