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There are only a few days left to take advantage of Choice Hotels' latest points sale. This latest promotion offers a 30% discount when buying 3,000 or more Choice Privilege points through June 12, 2020. This lets members snag Choice Privilege points for as little as 0.69¢ a piece.
A Note on Buying Points
At AwardWallet, we don't generally recommend buying points and miles speculatively. Most loyalty programs sell points at a price point that makes it difficult to receive outsized value, so you're often better off holding onto your cash.
There are at least two exceptions, however. The first is when you only need a few more points to complete a redemption you're planning. Buying points can make a lot of sense here since it's one of the fastest (and easiest) ways to top-off your account balance. The second is when buying the points necessary for an award night in the hotel you want to stay is cheaper than paying the cash rate.
- Promotion is valid on points purchases through 11:59 p.m. EST on June 12, 2020
- Receive a 30% discount when you buy 3,000 or more Choice Privilege points
- Members may buy or receive up to a total of 180,000 points in a calendar year
- Points will be posted to your account within 24 hours after your transaction
- Purchased points do not count toward Elite Status or Lifetime Elite Gold status
- Transactions are non-refundable
Buying the maximum number 180,000 points will set you back $1,247.40. This works out to 0.69¢ per point.
When Does it Make Sense to Buy Choice Points?
In some of our previous posts about Choice Hotels, we've alluded to the fact that Choice points can be especially valuable for hotels overseas—specifically in areas with limited chain hotel options. Let's take a look at a few Choice properties to demonstrate how much you could save by buying Choice points instead of paying the cash rate.
Comfort in Sorrento, Italy
Sorrento is one of the most picturesque villages along Italy's Amalfi Coast, offering beautiful views of Naples, Vesuvius, and the Isle of Capri. As you'd expect, the hotels in this area can be expensive. Thankfully, award rates are less so.
The Comfort Hotel Gardenia is a 27-room property offering stunning views of the Mediterranean Sea from its upper floors. While the nightly rate can push upwards of US$233, the reward rate is a reasonable 10,000 points per night. Buying 10,000 points at 0.69¢ a piece costs just $69, meaning you could save over 70% on the room rate by buying points and redeeming them instead of booking outright.
Luxury in Denmark
One of our favorite ways to redeem Choice Privilege points is for stays in Scandinavia. Hotels in this area of the world can be very costly for travelers. Yet, Choice offers a variety of hotel options serving all budgets. Northern Europe is also one of the places where we can use our points for stays at Ascend properties, one of the luxury brands in the Choice Hotel portfolio.
Located just across the street from Copenhagen University, Skt. Petri is one of Choice's Ascend properties, delivering luxury and comfort for those traveling to Denmark's capital city.
Nightly rates hover around US$386, but reward nights cost only 20,000 points. If you bought Choice points under the terms of the current promotion, you'd only spend $139—a 64% savings compared to paying the cash rate.
Chill in Stockholm
Sticking to Scandinavia, Stockholm is an exciting city filled with fun things to do and cool experiences to try. It's also home to almost a dozen Choice properties of varying price points.
One of the coolest and most centrally-oriented of these hotels is the Hotel C Stockholm. It's also part of the Ascend Hotel Collection and is home to ICEBAR, a 60-person bar where everything (including your glass and the bar itself) are sculpted from ice!
Rates can be pricey, averaging US$250 per night. But with reward nights only costing 16,000 points, buying Choice Privilege points would only cost $111 after the 30% discount.
Maximize Your Purchase
Unfortunately, Choice point purchases are processed by Points.com—not Choice directly. This means that buying Choice points likely won't trigger the travel category bonus on any credit card. If you choose to buy Choice points, your best options are to use the purchase to help qualify for a minimum spending requirement or use a card optimized for everyday spending. Some of our favorite options are:
- Citi® Double Cash Card
- The Blue Business® Plus Credit Card from American Express
- Chase Freedom Unlimited®
Other Ways to Earn Choice Points
A cheaper way to build your stash of Choice Privilege points is with the Choice Privileges® Visa Signature® Card. This no-annual-fee card is currently offering a welcome bonus of 32,000 Choice Privilege points after spending $1,000 on purchases in the first 90 days. It also offers 15X bonus points on Choice purchases as well as 2X bonus points everywhere else.
It's also worth mentioning that Amex Membership Rewards is a 1:1 transfer partner with Choice Hotels, meaning cards like American Express® Gold Card and American Express® Green Card can effectively earn Choice Privilege Points. While I wouldn't recommend using all of your Membership Rewards this way—they can be worth a lot more if used for other types of redemptions—this can still be an easy method to top-off your account balance in a pinch.
Choice tends to rotate between two types of buy point promotions: one offering 40% bonus points, and one offering a 30% discount. At 0.69¢ per point, this is about as cheap as Privilege points get—aside from Daily Getaways. Choice doesn't offer these promotions nearly as often as some other loyalty programs. So when they do, it's worth at least considering.
Even with that said, it bears repeating that buying points probably won't make sense for most people. Make sure you have a great redemption in mind before you consider making a purchase.
Are you going to buy Choice points for 0.69¢ per point?
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