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This JetBlue TrueBlue buy points promotion has ended. However, you can still purchase JetBlue TrueBlue points here.
JetBlue launched its latest buy points promotion through November 29, 2023, at 11:59 p.m. EST. JetBlue members can buy TrueBlue points with up to a 60% bonus through this deal, which drives the cost as low as 1.85¢ each. But is that a good deal? Let's look at when it makes sense to buy JetBlue points — and when it doesn't.
General Note on Buying Points
Generally speaking, it isn't a good idea to buy points or miles without a bonus or discount. Airlines and hotels typically sell points for a lot more than what they're worth. This is especially true for programs like JetBlue TrueBlue, which utilizes a fixed-value, revenue-based points currency.
However, you can find a few exceptions. If you only need a few more points to confirm a redemption you'd like to make, a points sale can be the perfect time to top off your account with a bonus or discount. Additionally, buying points can save you some cash if the price to buy points for an award redemption is cheaper than paying for the same flight in cash.
Buy JetBlue Points Key Terms
- This promotion is valid through November 29, 2023, at 11:59 p.m. EST.
- Purchases of TrueBlue points are non-refundable.
- Purchased points should post within 72 hours.
- Any purchased TrueBlue points will not count toward qualification for Mosaic elite status.
- TrueBlue members may purchase a maximum of 200,000 points (before bonus) per transaction and per calendar year.
- All purchases include a 7.5% tax recovery fee on the value of the points purchased.
- See the full JetBlue terms and conditions here.
Per the terms and conditions, miles will be deposited within 72 hours of purchase. However, data points from AwardWallet users show that points purchases are typically processed within one day.
TrueBlue members might see different bonus levels for this promotion. The best one we found has the following bonus tiers:
- 1,000–2,000 points: No bonus (3.77¢ per point)
- 3,000–14,500 points: 35% bonus (2.37¢ per point)
- 15,000–29,500 points: 50% bonus (1.97¢ per point)
- 30,000–200,000 points: 60% bonus (1.85¢ per point)
You'll find the best rate when purchasing between 30,000 and 200,000 points. With the 60% bonus, you can purchase up to 320,000 points for $5,912.50 (including the 7.5% tax recovery fee). That's roughly 1.85¢ per point.
You'll notice that there is a 7.5% tax on this sale. Interestingly enough, you may not have to pay for this. When domestic airlines levy a Federal Excise Tax on mileage purchases, it's with the assumption that the purchased miles will be used for domestic air travel. If you use those purchased miles for international travel, hotel stays, gift cards, or any other redemption, you should be able to get it refunded.
To learn more, check out a post about it at View From The Wing. If you were to get the Tax Recovery Fee refunded, this promotion's best rate drops to just 1.72¢ per point. That rate is certainly better, but it's still not the best.
How JetBlue Redemptions Work
Unlike zone-based award programs (like Air Canada Aeroplan) or category-based programs (like World of Hyatt), JetBlue's TrueBlue currency operates at a fixed value of between 1¢ and 1.5¢ per point. More specifically, JetBlue TrueBlue points average 1.24¢ per point, based on AwardWallet users' redemptions.
The advantage of a program like this is that your ability to use points is steady. You don't have to find award availability to get a good redemption. In turn, the disadvantage is that you rarely find any outsized value for your points.
But your inability to find any “sweet spots” in JetBlue's non-existent award chart doesn't mean there are no good JetBlue point redemptions. With fixed-value currencies, if cash fares are cheap, award prices also are cheap.
For example, this transcontinental route between New York and Los Angeles shows several flights available for just 11,800 points + $5.60.
JetBlue also offers one of the best domestic business-class products available. If you're keen to try JetBlue Mint, you can find some great deals for points redemptions. For example, you can book this Seattle to Boston itinerary in JetBlue Mint for only 44,000 points.
At a purchase rate of 1.85¢ per point, you'd pay $814 for the points plus $5.60 in taxes and fees. That may sound fairly reasonable — until you realize that the cash rate for the same flight is just $487.
In this case, it makes much more sense to buy the flight outright than to buy JetBlue points for this redemption. However, if you have almost enough JetBlue points for an award redemption, it could make sense to top off your account with a purchase.
Maximize Your Points Purchase
TrueBlue point purchases are processed by Points.com. Unfortunately, this won't count as an airfare or travel purchase on your credit card. Instead, consider paying with these cards:
- Any credit card where you're working on a welcome bonus. These are the best welcome offers available right now.
- Any credit card with perks you can unlock from spending, such as hotel free night awards, hotel elite status, or airline elite status.
- Your best credit card for everyday spending, such as the Citi Double Cash® Card or Capital One Venture Rewards Credit Card.
Other Ways to Earn TrueBlue Points
If you're not in a bind for time, perhaps a better way to earn TrueBlue points might be with a sign-up bonus on a JetBlue co-branded credit card:
- JetBlue Plus Card: Earn 50,000 bonus points after spending $1,000 on purchases in the first 90 days and payment of the annual fee.
- JetBlue Card: Earn 10,000 bonus points after spending $1,000 on purchases in the first 90 days.
- JetBlue Business Card: Earn up to 60,000 bonus points. Earn 50,000 bonus points after spending $4,000 on purchases in the first 90 days. Plus, earn 10,000 bonus points when a purchase is made on an employee card in the first 90 days.
JetBlue TrueBlue also has transfer partners that you can use to top up your balance:
Even with a 60% bonus, this promotion to buy JetBlue points for 1.85¢ each presents a pretty poor value for your money. It falls far short of the 1.24¢-per-point value of TrueBlue points in typical redemptions. Due to the currency's fixed value, buying points makes sense in very few situations.
If you're right on the cusp of an expensive redemption and lack transferable points, this promotion could be the fastest way to get the missing points for your award flight. Otherwise, you should probably steer clear.
Can you think of any other times it might make sense to buy JetBlue points for 1.85¢ each?
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