JetBlue Launches Buy Points Flash Sale Offering Up to a 60% Bonus on Points
JetBlue launched its latest buy points sale, offering customized promotions to targeted TrueBlue loyalty members. The best promotion offers the ability to buy points with up to a 60% bonus. That’s not far off of the cheapest JetBlue has ever sold them. But with a fixed-value rewards program, is buying points ever a good idea?